# adZoic

> adZoic is an AI-native demand-side platform (DSP) for buying digital advertising in real time across CTV, video, display, audio, native and digital out-of-home (DOOH). Built in Dhaka, Bangladesh, and focused on Asian markets, adZoic helps advertisers reach the right impression, at the right moment, for the right price — with AI handling the bidding, targeting and reporting.

## What adZoic does

adZoic buys digital ads programmatically through real-time bidding (RTB). For every ad opportunity it decides, in under ~10 milliseconds, whether the impression is worth buying and what to bid — comfortably inside the ad exchange's ~100ms deadline.

Core capabilities:
- **Machine-learning optimization** — predictive models value every impression, auto-optimise bids, budget and targeting in real time, and bid the lowest price that still wins.
- **Brand safety & fraud prevention** — pre-bid filtering of invalid (bot) traffic, made-for-advertising sites and unsafe content.
- **Contextual targeting** — reach audiences by the content and keywords they're engaging with, without third-party cookies.
- **Audience & geo targeting** — first-party audiences, behavioural segments and precise geography (country, city, radius).
- **Retargeting** — re-engage interested users with built-in frequency control.
- **Omnichannel buying** — one plan and budget across CTV, video, display, audio, native and DOOH.
- **Dashboard, billing & AI reporting** — real-time metrics (impressions, eCPM, CTR, spend), invoicing and AI-written performance insights.

## Pages
- [Home](https://adzoic.com/): platform overview and a live look at how an ad auction works.
- [Platform](https://adzoic.com/platform.html): full DSP capabilities — bidding engine, targeting, brand safety, measurement.
- [How RTB works](https://adzoic.com/how-rtb-works.html): plain-English guide to programmatic advertising, RTB, DSPs, SSPs, CPM — with a glossary and FAQ.
- [Company](https://adzoic.com/about.html): about adZoic, mission and principles.
- [Contact](https://adzoic.com/contact.html): request a demo or get in touch.

## Legal
- [Privacy Policy](https://adzoic.com/privacy.html)
- [Terms of Service](https://adzoic.com/terms.html)
- [Ad Choices](https://adzoic.com/ad-choices.html)

## Contact
- Demos & general: hello@adzoic.com
- Privacy: hello@adzoic.com
- Location: Dhaka, Bangladesh (serving advertisers across Asia)